— GC Pro is instrumental in outfitting three locations of the Monterrey Institute of Technology’s recently introduced audio production program —
WESTLAKE VILLAGE, CA, May 22, 2013 — Mexico’s Monterrey Institute of Technology has been one of the leading institutions of higher education in Latin America since it was founded 70 years ago. Monterrey Tech (Tecnológico de Monterrey), as it’s also known, has over 90,000 students across 31 campuses in 25 cities in Mexico. In the last three years, the school instituted and expanded a highly successful audio production education curriculum that is now in place at three of its campuses: the school’s Monterrey headquarters, as well as the Santa Fe and new Mexico City campuses (both in the Mexico City metro area). Key equipment at all of the facilities supporting these audio production programs was sourced by Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users. Working with the New York City-based Malvicino Design Group – a leading design and consulting firm specializing in innovative architectural, acoustical and technical systems design and also a member of GC Pro’s Affiliate Program – GC Pro assured Monterrey Tech that they would have every piece of gear the school needed to make their audio production program as cutting-edge as possible.
The equipment lists for each campus are comprehensive and outfit all of the studios in ways that offer students a real-world environment for learning, and one with enough variation that will ready them for an increasingly complex audio technology landscape.
“That was one of the things that I really emphasized in my designs for the school,” explains Horacio Malvicino, President of the Malvicino Design Group. “You want all the studios to have the latest equipment, but I also wanted each room to have some outboard gear and other items that were unique to each room, so that students would encounter something new in each studio.”
Horacio Malvicino adds, “GC Pro and I have worked together on many projects in the past, and whether I work with them as a member of their Affiliate Program or I bring them to one of my projects as the supplier, as we did here, GC Pro proves time and time again that they are the best resource you can have.”
For more information, please visit www.gcpro.com.
About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.