Wednesday, August 29, 2012

GC Pro and Holy Trinity Parish Church

The sanctuary of Holy Trinity Parish Church, in Wellsville, Ohio, outfitted with upgraded sound systems by regional service provider Koko Brothers Entertainment, a member of GC Pro’s acclaimed Affiliate Program.

— GC Pro provides turnkey solution for Holy Trinity Church and calls upon the services of Affiliate Program member Koko Brothers Entertainment to provide the AV systems installation and integration —

WESTLAKE VILLAGE, CA, August 29, 2012 — The AV systems at Holy Trinity Parish Church, in Wellsville, Ohio, needed an upgrade, and Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, knew just what to do. Billy Walker, Senior Account Manager at GC Pro’s Northeast/Mid-Atlantic office in Wilmington, Delaware, working with regional service provider Koko Brothers Entertainment, outlined a plan to upgrade all of the church’s sound systems, as well as some of the audio and video systems at the affiliated St. Aloysius School. Koko Brothers is a member of GC Pro’s acclaimed Affiliate Program, which provides approved AV systems integrators as vendors for complex AV integration and installation projects.

The project was completed this summer and included systems and products such as the QSC AD-S282H-WH dual 8-inch 2-way speaker enclosure, Crown XTi 4002 power amplifiers, Shure wired and wireless microphones, a Countryman E6DW5l1SL E6 directional earset, BenQ MX717 3D-ready DLP projector, Da-lite matte white screen and PM2425 Pixmate monitor cart.

“It was really a tune-up and an upgrade, and it was a very smooth project that left their systems in a much better state,” says Walker. “The church’s sanctuary now has all-new speakers and amplifiers, and the intelligibility of the system has been greatly improved,” with new audio zones also added around the church’s interior. The school’s gymnasium and cafeteria also received new audio systems, and the BenQ / Dalite projection system is cart-mounted, making it available throughout the school for AV educational and instructional applications.

“Father Peter Haladej at the church had visited one of our local Guitar Center stores and when they realized that the customer needed design help and larger components, they sent them to GC Pro,” Walker explains. “We went in there with Koko Brothers Entertainment, evaluated their needs and created a plan that would give them the benefit of a proven installation vendor and access to GC Pro’s wide inventory and pricing. When you factor all of that in, GC Pro can’t be beat.”

Angelo Kokkinakos, Partner with his brother Lou Kokkinakos in Baltimore-based Koko Brothers Entertainment, which has done a number of projects at houses of worship, restaurants and retirement communities in partnership with GC Pro, says the church’s existing sound system wasn’t fulfilling its needs. “That’s really one of the great benefits for us and for clients in working with GC Pro,” he says. “We can take the time to really analyze what needs to be done to make a project fit the particular requirements of each location, and we have access, through GC Pro, to a much greater array of possible solutions. It’s never about one-size-fits-all; it’s always about what works best for each customer’s needs. And we were able to make a big difference in the sound at the church – when we came in, one of the biggest problems the church had that I found was a 12 dB drop in the back of the sanctuary. After the install it is less than a 3 dB drop.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Monday, July 16, 2012

GC Pro Appointed Panasonic Professional Products Dealer

Shown L-R: Stephen Milley, National Sales Manager, Panasonic Professional Video Sales Channel; Derek Snyder, GC Pro Regional Manager; Rick Plushner, GC Pro Vice President; and Bill Brennan, Director of Category Sales, Panasonic System Networks Company of America.

— Partnership with Panasonic System Communications Company of North America will enhance GC Pro’s installation services with expanded multi-media offerings, while providing Panasonic with penetration into additional market sectors —


WESTLAKE VILLAGE, CA, July 16, 2012 — Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, is pleased to announce that it has been appointed as an authorized dealer for Panasonic professional products. The announcement was made by Rick Plushner, GC Pro Vice President, and reflects GC Pro’s ongoing expansion and dedication to providing turnkey solutions. As dealers, GC Pro locations will offer Panasonic professional projectors, cameras, recorders and display products.

Plushner stated, “As GC Pro has grown in scope, particularly with our Affiliate program, the installations projects have become more multimedia in nature, leading us to offer comprehensive turnkey solutions. By partnering with Panasonic, GC Pro is now offering a more complete approach to servicing our clients. We are not getting into the retail video business; rather, the application for these professional products is meant to enhance our installations business for many of our customers in the house-of-worship marketplace, recording and post-production communities, and general business-to-business applications. GC Pro has always offered high-end professional audio products, and now we’re excited to represent the most sought-after brand in the professional video business, rounding out our ability to provide complete cutting-edge installations.”

Bill Brennan, Senior Director, Category Sales, stated, “Panasonic is extremely excited about partnering with GC Pro, and supporting their go-to-market strategy. This relationship offers Panasonic the opportunity to expand our presence in markets that reach beyond our conventional customer base, and to approach clients from a unique perspective. I am extremely impressed with the passion and creativeness of the Senior Management Team and look forward to working and growing business together with GC Pro.”

Stephen Milley, National Sales Manager, Panasonic Professional Video Sales Channel, stated, “As part of Panasonic’s B2B initiative – the Panasonic System Communications Company North America – we are always looking for strategic partners that can integrate all of our various technologies seamlessly and have a client base to whom they can promote this portfolio on a national level. As a key partner, GC Pro is not only closely familiar with these technologies, but they are also able to penetrate market sectors that we are not strongly addressing at this point. This is a win-win situation, as GC Pro can now offer its clientele Panasonic professional broadcast cameras, video displays, projection etc., and Panasonic will grow its presence in new burgeoning markets, like house-of-worship, post-production and the musical entertainment industry, which GC Pro emphasizes as part of their core competency. Many of GC Pro’s customers have expanded their own areas of focus outside of simply audio, and we are proud to be able to partner with GC Pro to offer products to that end.”

Milley added, “Another thing that made GC Pro attractive to us as a strategic partner is that their parent company Guitar Center has a reputable, strong name that has clout in the industry, is financially sound and is a national company. This provides the foundation for GC Pro to grow, and the fact that they have 43 offices nationwide means further support of the Panasonic brand across the nation.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Thursday, July 12, 2012

Mark Isham Turns to GC Pro to Outfit His Studio

Composer Mark Isham, pictured in his home workspace, outfitted with the help of GC Pro.

— As he creates scores for programs like ABC’s Once Upon a Time, Isham looks to
GC Pro for products, service and support —


WESTLAKE VILLAGE, CA, July 12, 2012 — Award-winning composer Mark Isham has an impressive list of credits: scores for such films as Crash, A River Runs Through It, The Black Dahlia, Blade and dozens more, as well as TV shows such as Chicago Hope; a number of GRAMMY®-winning solo albums; and a number of other highly regarded collaborative projects. Recently, his focus has been on composing the music for the hit ABC television series Once Upon a Time, a unique recasting of fairy tale conventions in a semi-modern setting. As he composes at his home studio for this project and others, he again and again turns to Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, to source gear and provide ongoing service and support.

“I have had a long relationship with GC Pro,” Isham says. “A lot of my equipment has come through there. The GC Pro branch in Hollywood has been our go-to shop for years. I love working with them, because if I want to try something out, they just get it to us. They have a great department there.”

The home workspace of composer Mark Isham, outfitted with the help of GC Pro.


For each episode of Once Upon a Time, Isham composes in Apple Logic, adapting his established character themes and creating new ones when necessary, and records in Avid Pro Tools. A demo then gets sent to his producer and the show’s creators, who send their comments. Once the material has been approved, the show goes into production, and an orchestrator generates the full scores from Isham’s themes.

As one might expect, the layout and components of Isham’s main writing room have been fine-tuned over the years to be perfectly conducive to creativity and productivity. A Logic/Pro Tools setup faces one wall, and a mixing console faces the opposite wall. He has multiple sets of monitors for a TV-type setup as well as a fuller theater setting. The mixing room features an Avid-Euphonix console, accompanied by a 10-way speaker system with Class A amps. He uses M-Audio digital audio and MIDI solutions, plug-ins from Universal Audio and Tannoy monitors, among other gear.

Southern California-based GC Pro Account Manager Bill Learned has been one of Isham’s main contacts. He states, “Mark is a pleasure to work with. As an artist, musician and composer he stands apart from the herd. He continues to push himself to explore new territory musically and in doing so stays on the cusp of what modern day recording has to offer. We are proud that he chooses to rely on GC Pro for his various needs.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Tuesday, July 10, 2012

GC Pro Helps Outfit the “Hay Bale Studio” at Bonnaroo

The Hay Bale Studio backstage at Bonnaroo, outfitted by GC Pro. Photo Credit: TJ Hitt/Hitt Team Entertainment.


WESTLAKE VILLAGE, CA, July 2, 2012 — For the eleventh year in a row, tens of thousands of excited music fans descended upon Manchester, Tennessee, for the Bonnaroo Music and Arts festival, held June 7-10, 2012. Bonnaroo 2012 was filled with memorable moments from its dozens of performing acts, including Radiohead, Red Hot Chili Peppers, Phish, Skrillex, Dispatch, The Roots and many more. Backstage, several of the festival’s acts were asked to lay down tracks in a purpose-built recording studio, outfitted with the help of Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users. The recorded tracks were mixed and mastered immediately and transferred to the radio tent next door for broadcast on radio stations nationwide.

The studio, appropriately dubbed “Hay Bale Studio” after the dozens of hay bales positioned on the exterior for sound rejection, was again operated by Nashville’s The Toy Box Studio, and Toy Box’s producer/recording engineer Lij was at the helm for the sessions. The whole backstage studio/radio area was overseen by Asheville, North Carolina-based Music Allies. In the weeks leading up to the festival, the studio’s gear equipment list was compiled by Lij, his assistant engineers, and GC Pro’s Nashville-based Senior Account Manager Chad Evans, who was also on site along with other GC Pro personnel.

Among the gear supplied by GC Pro were Burl converters, Slate Pro Audio Dragon compressors and Fox Mic Pre's, an Avid HD Native system and microphones from Royer, Mojave and Shure, among other equipment. All in all, 40 of the festival’s artists recorded nearly 100 tracks in the studio, including The Alabama Shakes, Feist, Young the Giant, Umphrey's McGee, Two Door Cinema Club and many more. The schedule for each session was fast-paced, leaving room for a quick setup and soundcheck leading up to first-take recordings of three songs, before each act was guided to the interview booth, also in the “Hay Bale Studio” trailer, to make room for the next act in the tracking room. Within an hour, the performances had been mixed down to two tracks and prepped for broadcast from the radio tent next door. Approximately 45 radio stations nationwide featured these “Bonnaroo sessions” over the weekend. The multi-tracked sessions were also preserved and archived, as in past years.

“We had a fantastic session this year!” notes Lij. “40 bands and 94 songs recorded, mixed, mastered, and already aired on the radio thanks to GC Pro. We had such great support from Chad, and are eternally grateful!”

Evans stated, “This is our fourth year helping sponsor the studio at Bonnaroo. The festivals just keep getting better. We have developed a great partnership with Lij and crew, and we’re proud to contribute. We are eager for next year and beyond, because Bonnaroo is so vital for the music industry and emerging acts.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

The Alley Recording Company and GC Pro

Co-partner and chief engineer Marc Nelson in the control room of The Alley Recording Company, Valparaiso, Indiana. The studio has an impressive arsenal of gear, much of which was sourced through GC Pro.

— Chief engineer and co-partner Marc Nelson keeps the overhead low in small-city Indiana, offering great value to acts from nearby Chicago and elsewhere —


WESTLAKE VILLAGE, CA, May 3, 2012 — The Alley Recording Company, located in the arts-friendly city of Valparaiso, Indiana, is the brainchild of co-partner and chief engineer Marc Nelson. After a stint at the Chicago Recording Company and time spent as a protégée of producer legend Bill Schnee (Carly Simon, Whitney Houston, Steely Dan), Nelson decided to open his own studio in 2008 in his hometown of Valparaiso, despite a shaky economy and an even shakier studio industry, an atmosphere in which far more studios were shutting down than opening successfully. Nelson and co-partner Chad Clifford saw the opportunity to keep the overhead low in the small yet arts-rich Valparaiso, and offer a friendly, thrifty alternative to the studios in nearby Chicago. “We initially thought about opening a facility in Chicago, but competition kept me out – there are about 425 studios there alone,” Nelson recalls. “And out here there is zero overhead. Our rent is very low and I would say we are the nicest studio between here and Indianapolis.” The business model is paying off so far, with The Alley bringing a new level of studio professionalism to the area. The studio has an impressive arsenal of gear, much of which was sourced through Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, and with whom Nelson has a longstanding relationship. “If I ever need something, GC Pro is always there,” notes Nelson. “I can’t stress enough how important they have been to my studio, simply because they always deliver.”

The two-suite facility certainly does not disappoint in terms of size, aesthetics and gear. The large live room measures 28 feet by 20 feet with 14-foot ceilings, with two isolation booths adjacent. Instruments include a Yamaha C3 grand piano, a Wurlitzer spinet, a vintage set of Ludwig drums, a Hammond A100 organ, various mallet percussion instruments, and guitars from such manufacturers as Gibson, Taylor and Rickenbacker, among other instruments. Nelson selected Focal Twin6 Be three-way monitors with matching subwoofer for his control room. “These are the only monitors I use and for my size, they are perfect. The top end is never shrill and they have plenty of power,” he states. His main console is a 36-channel MCI-Sony MXP-3000, which he runs with his Avid Pro Tools|HD2 system. The console also features eight integrated preamplifiers customized by Greg Norman from Electrical Audio. Outboard amplifiers include models from Daking, Great River, Chandler, Universal Audio, Vintech, Avalon and others. Other gear includes limiters and compressors from Summit, API, Empirical Labs and Chandler. And of course the microphone closet is fully stocked, with units from Audio-Technica, Blue, AKG, Flea (Flea 47 and Flea C12), Royer, Shure, Schoeps and others, which Nelson has mostly bought in pairs.

Valparaiso is known for its great music community, and Nelson spearheaded a 13-episode PBS series, “Live at the Alley,” filmed entirely at the studio. PBS has since asked the studio to do a second season. Nelson notes, “The main thing for the PBS series was for us to host high quality live performances – it wasn’t about money or even advertising the studio.” But the show has indeed raised the studio’s profile, and more and more acts from the Chicago area are turning to The Alley. “We got many of the large Chicago groups and a handful of others from Boston to Los Angeles involved with what we’re doing here. Let’s hope our good luck continues!”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Culture Club Opens New Location

The first floor of Culture Club, a hip 1980s-themed New York City dance club, featuring state-of-the-art lighting and P.A. systems sourced through GC Pro.

— Located in the heart of Midtown Manhattan, the new Culture Club location features 16,000 square feet and four floors of powerful dance club sound and lighting, all sourced through GC Pro —


WESTLAKE VILLAGE, CA, April 9, 2012 — Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, recently worked closely with Culture Club, a hip 1980s-themed New York City dance club, to supply state-of-the-art lighting and P.A. systems (as well as other gear), as it moved from its original location downtown to its new club in Midtown Manhattan. Culture Club owners Robert Watman and Najib Succar turned to GC Pro for loudspeakers from JBL; amplifiers from Crown; mixing consoles from Soundcraft; lighting from Antari and Elation Professional; DJ products from Denon, Rane and Pioneer; and a full host of equipment from several other manufacturers.

The new location, on 20 West 39th Street between 5th and 6th Avenues, opened late in 2011, and features four stories and 16,000 square feet of floor space. “It’s a very, very large dance club,” noted Co-Owner Robert Watman. “Each of the club’s four floors hosts a separate DJ with a distinct playlist. Each system is on its own floor and there’s no bleed, so if you’re on the second floor, you don’t hear what’s happening on the other floors. So you can imagine that a lot had to go into consideration. This is a brand new space that needed tons of gear, and we wanted to do it right. We wanted to make sure the P.A. was a killer system, and that it would be able to handle the amount and volume of music that it would be pumping out every night. So we turned to GC Pro, who became our one-stop vendor for the amplifiers, speakers, DJ mixers and turntables, lighting – everything, really.”

Among the hundreds of items sourced through GC Pro were several dozen JBL loudspeakers, including PRX612M, Control 29AV, ASB6125 and AM51212/95 modules; lighting equipment from Elation Professional, including EES487 spotlights and Design Wash LED 60 units; acoustic treatment from Auralex; Crown XLS2500 and XLS1500 Amplifiers; and much more. DJ equipment included Serato Rane SL 2 for Scratch Live, Pioneer CDJ-850 Performance Multi Players, and Denon DJ DNX500 Professional Rack DJ Mixers.

Watman is longtime personal friends with Guitar Center Manhattan store manager Judd Goldrich, who was happy to connect them the GC Pro staff as well as work closely with GC Pro personnel to augment the sound system with ancillary DJ and M.I. products and accessories. Watman recalls, “They came over, and for what they were offering in terms of a turnkey solution, they definitely came in at the right price. It was a good fit. We ended up acquiring a massive number of JBL P.A. products. It was that and lighting – intelligent lighting, LEDs, spotlights and washes. It was the right gear at the right price.”

Co-owner Najib Succar adds, “We’ve been in the club business for a long time, and had a distinct division when we were planning the new Culture Club. Working with GC Pro and Guitar Center, our vision became a reality. But the bottom line is, Culture Club has become a destination. Our patrons are from not only the tri-state area, but from around the country and abroad. They continue to come back, week after week, for the Culture Club experience.”

“It was great working with Robert and Najib to help make their concept of Culture Club a reality,” stated Judd Goldrich. “I have known Robert for most of my life, so on a personal level, Culture Club has a very special meaning to me. We want all of our customers to be happy and succeed, and this is probably one of the best examples of helping out a friend, and now we have a customer for life.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Tuesday, March 27, 2012

Noisematch Studios Turns to GC Pro

Noisematch Studios founder, musician/producer Alex Campos, in his facility’s control room, which features an SSL 24-channel Duality SE 24 console and other gear sourced through GC Pro.


— Studio owner Alex Campos applauds GC Pro’s knowledge base and dedication to service and support —


WESTLAKE VILLAGE, CA, March 26, 2012 — Musician/producer Alex Campos founded Noisematch Studios in Miami’s hip Wynwood Arts District in 2010. “I did a lot of research on where to locate the studio and also dug into the gear – my business started with just a small project and it grew from there,” Campos notes. And business has been booming – to the point where Campos has all the work he needs despite never having yet officially opened the studio to the public. Word-of-mouth has brought him business in almost every genre, and key clients have included Latin artists Alejandro Sanz, Luis Fonsi and Mexican recording artist Belinda. Through it all, Campos has had an ally in Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users, who has provided Campos and Noisematch with the gear they need and top-notch service and support.

Campos needed a massive space, large enough to host a live room that could fit a big band or orchestra, as well as another multi-purpose room for rehearsals and special events. The studio’s current location, developed through 2011, is a building that was formerly an art storage and trading warehouse. Campos and his team emptied the space to start from scratch. GC Pro Affiliate program member Horacio Malvicino of the Malvicino Design Group provided acoustic design, and they ended up with a 2500-square-foot live room (“Noiseroom”), three isolation booths and a main control room (“Noiselab”). Campos notes, “To me, this room has the perfect balance – it’s not too dry or too tight. We can record anything in there and we are very happy with the sound. The room itself is very microphone-friendly. You don’t have to work too hard to get a great sound. If you place your mics well, it is kind of like plug-and-play.”

Over the course of developing the studio, Campos had regular contact with the team at Miami’s GC Pro location. His main contact was Dan Scalpone, GC Pro Regional Manager, South Central U.S. Campos was impressed with the GC Pro staff’s knowledge and responsiveness: “There is always great communication and goodwill, and everything gets done as it should. On the occasions when they didn’t have an answer off the top of their head, they would do some research and always come back with a solution.”

Gear-wise, Campos and crew selected an SSL 24-channel Duality SE 24 console. “SSL sets the standard, and I’ve always loved the sound of their consoles. And obviously clients love it. After really getting to know this console, I don't think I can ever work with any other setup again. That's how much I personally love the Duality,” he notes. Other gear includes an Antelope Audio Isochrone Trinity/10M combination for clocking and the Allen Sides-designed Ocean Way HR-2 Studio monitors, available exclusively through GC Pro. “The HR-2 really blew my mind,” Campos recalls. “I didn’t know those kinds of speakers ever existed for studios. They are large format, but they have so much fidelity and high definition that I am actually using them as my main monitors in the studio. I call these speakers ‘the lie detectors’ because they are so true and so natural. They reveal everything.” Outboard gear includes a Shadow Hills Mastering Compressor, an API 500 series rack for drums, a 500 series API 512 and a pair of Brent Averill 1033s, as well as a Demeter Audio DI and microphones from Neumann, AKG, Telefunken and many others.

Campos sums up why he thinks clients are so eager to work at Noisematch: “Our studio is a lot like a boutique hotel. We give our clients all the attention and gear they expect in a professional studio environment, but there is also a little flair that people will remember. I look forward to continuing to establish Noisematch and grow with the amazing Wynwood arts scene. And we will definitely have GC Pro riding with us for all of it.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.