Showing posts with label apogee. Show all posts
Showing posts with label apogee. Show all posts

Friday, February 10, 2017

Building the Perfect DAW
 with GC Pro

There are a number of “right” ways to set up a computer for digital audio recording and/or production, but many more wrong ways that could end up becoming a massive source of frustration for you that never allows you to create to your full capacity.

Guitar Center Professional (GC Pro) has a technical services group devoted to the goal of helping you create the best possible digital audio workstation (DAW). The very best DAWs are purpose-built, meaning that it takes into account your exact needs as a music and audio professional. With the myriad combinations of hardware, software, RAM, types of drives, plug-ins and interfaces available today, one of the most valuable services offered by GC Pro is the ability to work with you to help choose and implement those elements to create the ultimate system which functions above your expectations from day one.

In this article, we’re going to look at four distinct Mac-based systems, and give you some suggestions on the various elements that you might specify to your GC Pro rep so that we can handle the often tedious job of setting up your computer, taking care of any conflicts, and ensuring that your system is ready for you to do great work from the day it’s plugged in and turned on.

building the perfect DAW with GC Pro


A typical digital audio workstation (DAW) setup will include a computer, an audio interface, and a means of monitoring your audio. Many factors will come into play regarding how many simultaneous inputs you need, what kind of processing power is necessary for the type of work you do, and the level of quality required.

Singer-Songwriter

In most cases, putting together a recording and simple music production system for a singer-songwriter is easier than most people think. These types of artists don’t need an elaborate amount of inputs and outputs. Often a simple, user-friendly tabletop solution suits the purpose. In some situations, we take into account that a singer-songwriter might benefit from a setup that allows for travel and mobility. In this scenario a laptop, a high-quality yet portable interface (like the Universal Audio Apollo Twin), and some quality headphones may be the best solution.

While your choice of DAW software is important in terms of the way you prefer to create music, you’ll find that for singer-songwriters, there are plenty of options that are very affordable, or even free. Entry-level software like Avid’s Pro Tools | First, Apple’s Garageband, and Cockos’ Reaper can get you rolling with almost no investment required, and you can save your money for the important interfacing and monitoring tools you’ll need.

building the perfect DAW with GC Pro
Singer-songwriters rarely need an extravagant amount of inputs and outputs for their audio interfaces. Manufacturers like Universal Audio, Apogee, Focusrite, PreSonus, MOTU, and others offer the combination of affordability, portability, and quality you want to capture your creativity.

Film Composer
Modern day film and television audio composition tends to be quite resource intensive. Many of today’s composers utilize a variety of virtual instruments and sound libraries. These critical applications heavily rely on RAM, along with the fast read and write specs of Solid State Drives (SSDs). For example, when loading a virtual instrument (VI) within a DAW, many VIs cache (buffer) into RAM. This great increases the responsiveness/triggering of the given instrument. That’s why we set up computers for film composers with the RAM maximized for the most beneficial results.

On the other hand, many VIs require a substantial amount of disk space to store and access their libraries. The good news is that solid state drives have become much more affordable and larger in capacity over the last few years. Utilizing SSDs for library storage drives is a huge benefit when switching through a collection of thousands of samples. If you’re a working film composer, there is no such thing as too much RAM, or too large a hard drive.

building the perfect DAW with GC Pro
One of the best technological advances in recent years for audio professionals has been the advent and continual price reductions of SSD (Solid State Drive) drives. With faster read and write times than any standard HDD (Hard Disk Drive), SSDs have been of tremendous benefit to film composers, who often need immediate access to thousands of sounds.

Music/Sound-for-Picture Engineer

There was a time not very long ago that recording sessions were limited to the amount of tracks and channels available in an analog or early digital recording and mixing system. With the exponential growth and advancements of modern day computers and audio hardware, sessions have concurrently grown larger in size and complexity. Audio engineers, whether they work on music or in the sound-for-picture realm, are dealing with more track counts and amounts of layered plug-in processing than ever before. At GC Pro, we can help build a system that makes use of external DSP solutions such as Avid Pro Tools | HDX or Universal Audio Apollo to yield world-class results. These systems go as far as possible to allow you to work with larger sessions and more plug-ins while still maintaining low latency performance to maximize the speed and efficiency of your workflow.

For large-scale projects, some engineers turn to multi-computer setups that allow each processor to focus on specific tasks to speed up the workflow and get jobs done more efficiently. GC Pro’s technical services group can be of tremendous assistance in putting together a multi-computer system; you’d be amazed at what a bank of several affordable purpose-built Mac minis are capable of.

building the perfect DAW with GC Pro
If you’re like most people, you haven’t had to use multiple computers running in parallel, and might not have an understanding of how to set up and make the best use of such a system. GC Pro’s technical services group are experts at this kind of advanced method to go beyond the limitations of a single computer.

building the perfect DAW with GC Pro
For serious professional engineering, you never want to accept compromises in how music and audio gets created. Interfaces and digital converters of the highest level of audio quality and with plenty of inputs/outputs are of paramount importance in pro studios. Some systems also offer external DSP processing, taking some of the load off of the computer itself.

Music Producer

The role of producer bridges the gap between the creative and technical aspects of music making, and modern music producers use a variety of technologies to achieve their desired results. The focus of these resources can be divided into several categories, starting with the signal chain. This is where one of the most critical steps in the process happens: analog to digital conversion. Selecting the correct combinations of microphone and preamplifiers can be a big part of this, but the end result is only as good as the conversion process that allows the audio to get into your DAW as flawlessly as possible.

Both the quality and price of professional-caliber A/D converters have have become much more financially accommodating in recent years. Brands such as Apogee, Universal Audio, Lynx, Antelope, Prism, and others offer some great choices in this regard. Available in both large and small form factors, and with a variety of connectivity options, the right conversion selection can yield noticeable quality results.

The second part of this choice is the digital audio workstation itself. This is rarely a “one size fits all” situation. Start by doing your research, and look into your own way of working. Is the DAW merely a tool to capture and manipulate audio, or do you plan on having it be the centerpiece for all your work in music creation as well? Start by doing your research, and then talk to your GC Pro representative, who in many cases can arrange for you to test-drive DAWs including Pro Tools | HD, Logic Pro, and Digital Performer, or can answer any questions that might come up in the process.

building the perfect DAW with GC Pro
In a serious music or film/TV post-production studio, even the form factor of the computer itself comes into play for maximizing your workflow. Companies like JMR Electronics, Sonnet Technologies, and others make rack-mountable chassis solutions with easy access to removable drives and more. GC Pro can tell you about your options and help you choose the right solution for your facility.

The Next Step
As you can see, there’s no single solution for “the best DAW” for music and audio applications that can address everyone’s needs. GC Pro and our technical services group are here to help in every step of the process. Whether you are starting from scratch or building up from an existing system, contact us for a personal consultation.

Monday, February 2, 2015

Studio Profile: Vanquish Studios, Davie, Florida

Vanquish Studios’ state-of-the-art control room features an SSL Duality SE 48-input analog console; monitors by ADAM, Genelec and M-Audio; and a host of outboard gear.

-- A small private studio boasts professional-grade gear and world-class atmosphere, attracting top artists across a wide variety of genres --

Vanquish Studios sits comfortably near the top of a short list of south Florida’s most advanced private recording facilities. Known for its warm and inviting atmosphere (certainly not hurt by the sunny climate of the studio’s hometown of Davie, Florida, near Fort Lauderdale) and extensive and state-of-the-art gear setup, Vanquish has become a hotspot for recording local talent, and a destination for acts from elsewhere. “I can give you the numbers,” states the studio’s founder and CEO Joseph Salamida, who also serves as one of the primary producers and engineers at the facility. “Five years in business, well over 300 happy clients, more than 84,000 GB of data and over 12,500 hours recorded. We have been busy!” Shortly after opening in 2009, Vanquish was selected as one of the “Year’s Coolest New Studios” in MIX Magazine’s year-in-review. And in the years since, the studio has been lucky to work on GRAMMY-nominated projects by such artists as William McDowell and Israel Houghton.

After graduating as one of the top students in his class at SAE Miami, Salamida tried to find a studio to intern with in the area, but none felt right to him, as he didn’t feel they were going to offer him a balance with his work at church on Sundays – a lifelong priority. “I had a mentor at the time who saw my potential and that I had something special to offer. Through him, I became friendly with some industry heavy-hitters including Horacio Malvicino at the Malvicino Design Group. All of these people encouraged me to go all the way. For instance, it became clear to me that it makes less sense to invest in a great console and set it up in a cement garage than it does to go the extra mile and develop a world-class facility to house that console. So that became my goal. Somehow we made it work, and here we are today.” Joining Salamida in the studio’s day-to-day operations are several trusty associates: Franklin Rodriguez, Franklin Soccoro, Chris Hardy, Tony Morales, Paul Salveson, Danny Duncan, new addition Kevin “Gomie” Gomez, Mario Caroscio, and others.

Vanquish Studios’ extensive patch bay, along with Apogee AD16X 192K A/D converters, Apogee DA16X 192K D/A converters, Empirical Labs EL8X/S Stereo Pair Distressor, and more.

The studio was designed by the Blank Design Group with systems integration by the Malvicino Design Group and gear sourced through Guitar Center Pro. GC Pro has been a key advocate since day one. As Salamida notes, “I have worked with three different Account Managers at GC Pro, and each of them has been world-class. When I call frantically with an emergency, they help us solve it in a calm and professional way. They’ve got our back.”

The live room sports a mix of wood, stone and acoustical treatments – customizable for each project to the clients’ needs. A luxurious lounge allows much-needed R&R. The control room’s centerpiece is an SSL Duality SE 48-input analog console from Solid State Logic. GC Pro-sourced gear includes Pro Tools and a full software complement; microphones from Audio-Technica, AKG, Neumann, Sennheiser, Sony and several other manufacturers; monitors from ADAM, Genelec, Yamaha and others; and outboard gear from such iconic brands as Focusrite, Lexicon, Universal Audio, Apogee and more.

The acoustically-engineered tracking room features a mix of hard wood, stone and acoustical treatment, customizable to suit the needs of each project.

Vanquish Studios worked closely with GC Pro affiliate Malvicino Design Group to help make Joseph Salamida’s dream a reality.

The studio has produced successful projects with artists on every genre, but Salamida’s heart lies with his Christian ministry: “It might sound old-fashioned to some, but I see this studio as an extension of my ministry, whether or not I’m working on Christian music at the moment. And for Christian artists, we are expanding what we offer – we now are unveiling our production company and record label to get these projects fully produced, all in-house, offering a turnkey solution to save these artists money on their tight budgets.”

Salamida is rightly proud of his crew and what they’ve accomplished: “We're a close team of musicians and engineers,” he notes “We are passionate about what we do, and we take pride in delivering only the best, and hopefully it shows on the faces of our clients when they hear the mixes or hold their album in their hand.”

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.

Wednesday, July 9, 2014

GC Pro Helps Yaniv Farber Outfit His New Studio

The control room of Yaniv’s Studio, the new facility run by Yaniv Farber in Southern California and outfitted by equipment sourced through GC Pro. Photo courtesy of Yaniv Farber © 2014.

— Farber is translating his success in the tile and stone business in Southern California into an expanded professional recording studio enterprise, and GC Pro is there to outfit the new facility from start to finish —

WESTLAKE VILLAGE, CA, July 9, 2014 — For over 20 years, Yaniv Farber’s main business has been Sandy Ceramic, Inc., a high-end tile, granite and marble installer in Southern California. But aside from that, Farber's passion has been music, which he had recorded and edited on small home studio platforms. This year, he decided to make a big move; in a renovated building on his property he created the elegant facility Yaniv’s Studio. And it was outfitted from top to bottom with equipment sourced through Guitar Center Professional (GC Pro), the outside sales division of Guitar Center that focuses on the needs of professional users.

Products purchased for the studio by Farber through GC Pro include an Avid Pro Tools HDX system, Apogee I/O converters, Tube Tech MP2A dual-channel tube mic pre, Focal SM9 monitors and a microphone collection that includes a pair of AKG C414 XLII’s and a C 451 B 65th Anniversary model; a Blue Bottle Mic; Neumann TLM 49, U 87 AI, TLM 67 and M 147 mics; a Sterling Audio ST6050 Ocean Way Signature Series Microphone; and Sennheiser MD 441 and MD 421-II microphones.

The live/tracking room of Yaniv’s Studio, the new facility run by Yaniv Farber in Southern California and outfitted by equipment sourced through GC Pro. Photo courtesy of Yaniv Farber © 2014.

“I decided to go for it,” Farber says, simply and earnestly. “I’m trying to make a business of it.” He has a lot of personal resources: in addition to his experience as a musician, engineer, editor and producer, his time in the construction business included working on other studios as they were being built, which gave him knowledge and insights for his own studio design, which includes a vocal booth and several iso booths. “It’s designed for my work but also to be available for other artists, engineers and producers to work in,” he says. “Most importantly, we can do live sessions here. It’s a great-sounding room to record in.”

What’s also great, Farber adds, was working with GC Pro. “Ziv Gross at GC Pro, he’s my man!” he exclaims, noting that the GC Pro Account Manager helped him choose gear, tweak his acoustical design and assemble some of the systems. “Then there’s the technical support, which is always there. Working with GC Pro has been a great experience.”

For more information, please visit www.gcpro.com.

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About Guitar Center Professional/Guitar Center
Founded in 2001, Guitar Center Professional is the outside sales division of Guitar Center that focuses on the needs of professional users. Its clientele includes recording studios, audio engineers, producers, recording and touring musicians, live sound venues, post production facilities and more. Emphasizing extraordinary individualized service via local account managers, GC Pro offers expert consultation and a comprehensive selection of the world’s finest equipment for music and audio professionals. More information on GC Pro can be found by visiting www.gcpro.com.